These are projects posted by the students of Dr. Gove Allen at Brigham Young University. These students have taken one semester-long course on VBA and generally have had no prior programming experience

Friday, April 8, 2016

Marketing ROI Calculator


Kahuna Creations, an action sports company, consolidates data from different sources such as Shopify, Facebook, and AdRoll. The company uses this data to analyze the ROI of marketing campaigns and determine subsequent marketing strategies. Each report can take hours to put together, but I was able to streamline the process to execute automatically with VBA.


http://files.gove.net/shares/files/16w/corym/Kahuna_Analysis_-_VBA-present.xlsm
http://files.gove.net/shares/files/16w/corym/VBA_Final_Project_Writeup-_Cory_McBride.pdf

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